When do you hire a guide? If you want to go hunting for trophy elk, you need to hire someone like Northern Rockies Outfitters because they know how to find and track elk so that you are in a position to bag your trophy. If you want to go fishing for monster Lake Trout you hire someone like Captain Norm’s
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Online… respect is everything! What do I mean by that? If customers like your website, products or services, they talk about it. They will like and share your posts on Facebook and Twitter and mention it to their friends. That’s great and we all love ‘word of mouth’ advertising. but I’m talking about gaining Google’s respect. When the Google spider
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You advertise hoping to find new customers… Traditionally, that’s how the game is played. We advertise, promote, network and search for a constant stream of new customers to pay our bills and grow our business. We experiment, try new things, buy ad space in various publications and broadcast media; the quest for the best (and least expensive) source of new
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Search vs. Social At the risk of being accused of blasphemy by my peers who preach the gospel according to social media and it being the only path to business salvation, I accept the accusations of being a social heretic. Huh? I am a thinking man, not a lemming; I try things, measure results and try again. I am a
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Who would NOT like more visitors to their website? Duh! Talk about a dumb question, right? That is something every business owner wants desperately, but most people are just too busy managing their business to learn a new skill such as search engine optimization. Heck, most of us don’t have time to make Facebook posts let alone invest the time
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An Infographic that Explains the Flathead Guide’s Vision This began as an experiment. I thought it might be a good idea to create an Infographic (I had never attempted one before this). My plan was to provide a holistic explanation for the motivations behind launching the Flathead Guide, and how a business could benefit from having a listing in the
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Mobile Spells Opportunity for Businesses Do you follow Mark Riffey’s blog? Mark is another local fellow who is plugged in to all things Internet and he always has a great perspective on what’s happening online with sound advice for businesses on how to leverage these trends. Mark and I have never met in person, but we sing most of the
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Social Media Marketing, Like it or hate it… Do you ever find yourself wondering about the huge investment in time you are investing in maintaining your Social Media marketing effort? Is it worth it? Is it (or will it ever be) a good ROI? The answer can be complex. If you know that you have acquired new customers from Facebook,
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It’s simple really…they can’t find it! Take a deep breath, your website may actually be okay… but if it isn’t attracting targeted traffic or generating leads – you might as well be selling magic fairy dust. Your website sucks because not enough people see it. We judge our websites on how well we THINK they’re producing for us. In other
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Facebook is great for keeping in touch with customers, but does the time you invest translate into the best ROI for attracting new customers? Improving your rank in search results just may be the most important thing you can do to grow your business. Why? Because people search online before making virtually any purchase. It doesn’t matter if you own
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Tens of thousands of local people and millions of visitors come to the Flathead Valley to ski, hike, fish, camp, play and enjoy the natural splendor of NW Montana. They want to shop, find restaurants, lodging, nightspots and virtually every product and service available in the Flathead.
They use their smartphones to get information and search for everything they need or want to do. List your company in the Flathead Guide, the only smartphone-optimized directory for the Flathead Valley.
25% (or more) of the visitors to your main website are trying to view it on a smartphone. Add a mobile-ready option to your site and make your phone ring!
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